Welcome to Apothaka

Supportive skincare: healthy skin for all

I'm Natasha Dauncey, founder of Apothaka® . I'm passionate about creating purposeful formulations which support a healthy skin barrier through a "less is more" approach to skincare. Where so much of the beauty industry is focussed on an unrealistic goal around "perfect" or "flawless" skin, Apothaka® is here to reset the goal to healthy, happy skin (and healthy ageing while we're at it!) for everyone!

Apothaka®  is all about:

  • unique, high performance formulations which support a healthy skin barrier

  • skincare for all regardless of age, gender, race

  • elegant aroma blends which are a treat for the senses (+ fragrance free range!)

  • lightweight textures which are enjoyable to use and are less likely to clog pores

  • minimalist range which respects your skin and the environment

  • cruelty free, vegan friendly AND free from fear - being ethical extends to marketing too!

I have carefully designed my own formulations using the best of what nature & science have to offer (skincare doesn't need to be about one OR the other!). Everything is made here in the UK, no pre-made bases are used, giving me full control of the ingredients, which I select based on their benefits for your skin and their texture. Essential oils, where used, not only provide a subtle scent, but can also help to improve your overall sense of well-being and offer conditioning benefits for your skin. 

Apothaka® products are about improving the way skin looks and feels but also about enjoying the experience of using them through elegant textures and aromas: bringing you a bit of a spa experience at home. My range is growing slowly (but responsibly!): my aim is to develop a complete but focused skincare routine which allows you to keep things simple and doesn't overwhelm you! 

I ship products worldwide to most countries. Shipping information can be found here

Please get in touch if you would like to know more about my products or need help choosing, I would be happy to hear from you.

Follow us on Instagram @apothakaskincare