And Now What? Podcast - How to start a skincare business

And Now What? Podcast - How to start a skincare business

Join Matty Taylor & me as we talk through my career history and what led me to start Apothaka®. This is a great podcast which explores how people harness their personality, values and purpose to guide their career and life journeys.

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The Eco Well Podcast - Indie Beauty Roundtable: Taking the right steps as a small brand

The Eco Well Podcast - Indie Beauty Roundtable: Taking the right steps as a small brand

I was invited to join this podcast, hosted by Jen Novakovich of The Eco Well which covers the current challenges for small indie brands and gives a great insight into our experiences in an industry dominated by big players.

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Death by INCI series: formulation myths - part 4 - avoid preservatives

Death by INCI series: formulation myths - part 4 - avoid preservatives

Preservatives are VITAL in any water-containing cosmetic products - let's discuss why! 

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Death by INCI series: formulation myths - part 3 "filler" ingredients

Death by INCI series: formulation myths - part 3 "filler" ingredients

Water is NOT a filler, but an important solvent - an inactive ingredient necessary for a lot of the water-loving ingredients needed for healthy, hydrated skin.

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Death by INCI series: formulation myths - part 2 - skincare actives

Death by INCI series: formulation myths - part 2 - skincare actives

Should active ingredients always be high on an INCI list? The short answer is no, but let me explain why!

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Death by INCI series, formulation myths - Part 1 - ingredient analyser apps

Death by INCI series, formulation myths - Part 1 - ingredient analyser apps

Should you use INCI lists, or ingredient analyser apps to choose skincare? This post explains why they oversimplify a very complex topic!

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